Kina De Santis — a 2022 RealTrends Best Real Estate Professional and Orange Coast magazine Real Estate All-Star — entered the workforce when she was 13 years old and became an entrepreneur while still in high school. At the age of 17, after her ideas were selected at a startup convention, Kina launched an angel-backed startup and concurrently operated Chapman University’s entrepreneur organization — endeavors that probably taught her more than any college curriculum could. To say she knows a thing or two about running a business and ensuring client satisfaction is an understatement.
After graduating with a business administration degree from Chapman, Kina ran operations at various startups, concurrently earning her real estate license. Kina sold her first home to a friend at the start of the COVID-19 pandemic, which showed her what was missing from the typical real estate process. She took hundreds of calls from people just looking for help, learned the art of managing transactions, and built her business by actively sharing industry information on social media to lower real estate’s barrier to entry. Once Kina committed to real estate 100%, it took her only a month to get her career in gear. She sold 73 homes in her first two years as a full-time agent.
Tech-centric, Kina relies heavily on innovative tools to create a seamless process for her clients. Because most of Kina’s clientele comprises first-time buyers and sellers, she walks them through every step of the transaction to ensure they understand what they need to know to invest wisely. She even shares educational videos and breaks down contracts, making sure her clients are clear about what they’re signing and what that means for them long-term. With additional expertise in renovating and remodeling homes, Kina’s able to gauge the scope of essential projects, enlisting a team of professionals to transform homes, both presale and post-purchase.
But Kina does much more than close transactions by providing superior experiences. She treats clients exactly how she’d like to be treated and delivers excellence regardless of their situation or price point. Her company, reframe, is redefining the real estate landscape by dominating the social media sphere, turning renters into homeowners, and celebrating its clients’ wins in a big way. Kina’s calendar is usually stacked, but she always makes time for people.